bob hoffman's website
BOB'S BOOKSTORE
Bob's first audiobook is an inspiring, uncompromising, and hilarious compendium of philosophy, conversations, rants, and wisdom about the art and business of advertising.
It's a compilation of over 6 hours of stuff about advertising and marketing. It has readings from articles Bob's written, interviews he's done, podcasts he's been a part of, talks he's given, and arguments he's had with Uber drivers.
"An all-out assault against the ills of the advertising industry. He details its hubris, delusions...egos and genuflection of data, drops them all into a garbage can, and lights it on fire." -Communication Arts
"A fascinating account of an advertising practice little understood...as meticulous as it is accessible ...this is an eye-opening book." -Kirkus Reviews
“Hoffman is a wicked acid-tongued genius!”
-Ted Griggs, President, NBC
"Best Of Marketing, 2017" -The Drum
"One of our truly great marketing iconoclasts."
- Mark Ritson
"I'm jealous. I wish I'd been brave enough
to be this rude." - Prof. Byron Sharp,
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