bob hoffman's website
BOBBY'S BOOKSHOP
Bob has written seven Amazon #1 selling books about advertising.
Here you can access Bob's books as paperbacks, ebooks and in some cases, audiobooks.
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NOT-SO-FREE BOOKS
A collection of Bob 's most thought-provoking and controversial writings. Bob pulls no punches in taking apart the 'best practices' of the advertising, media, and marketing industries.
Paperback
eBook
"A fascinating account of an advertising practice little understood...as meticulous as it is accessible ...this is an eye-opening book." -Kirkus Reviews
"In 2025, marketers will spend over $700 billion on online advertising. A substantial proportion of this - perhaps in the hundreds of billions - will be completely wasted. Not for the usual reason - their advertising stinks - but for another, darker reason. They have been cheated, lied to, and robbed."
"Hoffman... details (the ad industry's) hubris, delusions... drops them all into a garbage can, and lights it on fire." Communication Arts
"One of our truly great marketing iconoclasts."
- Mark Ritson
"Best Of Marketing, 2017" -The Drum
"Buy this book and read it. Then read it again. As usual, Bob Hoffman is a voice of reason. This is a must-read for anybody who has any interest in digital marketing." -Amazon Review
"Marketers are from Mars..." is one of the most entertaining diatribes against the current state of marketing you'll read." - Amazon Review
“Hilarious, irreverent and informative”
- Amazon Review
Bob's first audiobook The Simple Art of Advertising -or- How to Stop Complicating the Shit Out of Everything is an inspiring, uncompromising, and hilarious compendium of philosophy, conversations, rants, and wisdom about the art and business of advertising.
